by info@stratoscreativemarketing.com | Aug 26, 2026 | Social Media
There are people who get it. They understand social media is a marketing tool, sure, but they’ve stopped white-knuckling it toward a hard ROI number every time they post. Some of them have realized it might not even have to be about ROI at all. And that’s...
by info@stratoscreativemarketing.com | Aug 20, 2026 | Lead Generation, Social Media
Picture the traditional marketing funnel. It’s a chart on a slide. Wide at the top, narrow at the bottom. Cold lead in, loyal customer out. Clean, linear, satisfying to look at. It’s also not how anyone actually becomes your customer. If you’ve spent...
by info@stratoscreativemarketing.com | Aug 20, 2026 | Social Media
Katie said it at the end of the call, almost as an afterthought… “I didn’t get a chance to say, but the playbook is great. It’s a huge document.” We’d been on the call for forty minutes. We reviewed content, fixed a logo problem, talked through...
by info@stratoscreativemarketing.com | Aug 20, 2026 | Reflections, Social Media
Over the past few years, we’ve talked with business owners and social media managers about the quirks around social media growth. We’ve compiled a list of questions we recommend you use as a part of your social media manager interview. If there are any others you’ve...
by info@stratoscreativemarketing.com | Aug 20, 2026 | Social Media
There’s no question that social media is an invaluable tool for businesses because it opens up opportunities for brands to “be more human” and interact directly with their customers. Whether you’re an entrepreneur, a brand, or an influencer, engaging with your...
by info@stratoscreativemarketing.com | Aug 20, 2026 | Social Media
Recently, I had a fantastic chat with Liv and Veo from Overflow After Dark Productions (OAD) about their social media strategy for event promotion. We covered some great tips that can benefit anyone trying to promote events on social media, so I had to share! Find the...
