3 Things You Need for a Photoshoot

Full Disclosure: I am not a trained photographer.  But that doesn’t stop me from making sure our (and our clients) branded photos are amazing. Whether you are a chiropractor or a clothing boutique, you need images to sell your service or product online. And...

Three Books Every Content Creator Should Read

The words you use to describe yourself and the services you provide will attract a certainaudience. This in turn will open doors to potential clients or partnerships—and eliminateothers. A common mistake many marketers make is trying to promote a brand for...

Resources to Help Unveil The Power of Pinterest

If you’re like me you probably started using Pinterest in order to save a hundred different recipes (that you likely never even cooked) or daydream about the way your future house might look. I even had a board full of cute animals, like teacup pigs and...

Rewiring the way our brains think about fundraising

Fundraising often feels like a dirty word to anyone serving in the nonprofit arena (cue the photos of starving dogs serenaded by Sarah Mclaughlin). This is really unfortunate because so many organizations are doing amazing work that should be resourced. Let’s dive...

Digital Marketing is Now More Important Than Ever

It is almost always easier to keep your current customers than it is to get new ones. Over the last month, screen time in the U.S. has seen a sharp increase during the Covid-19 pandemic, particularly with social media use. While many are struggling to make sales...