By Laura Kaiser In 2019, Merriam-Webster defined “social media” as “forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content.” Nothing in that definition...
It can be said that solopreneurs’ impact isn’t as large as an agency’s impact. Although this is true for numbers, it can be argued the authenticity and niche market knowledge that local influencers bring to collaborations is critical. Entrepreneurs and local...
1. Makes It Professional I heard a quote a few years back and I absolutely loved it. It was along the lines of “just because your business is new, doesn’t mean your branding has to reflect that.” And I just thought that that was spot on because you may be new at...
The words you use to describe yourself and the services you provide will attract a certainaudience. This in turn will open doors to potential clients or partnerships—and eliminateothers. A common mistake many marketers make is trying to promote a brand for...
You know exactly what you want to post on your social media account. You go to google photos or your downloads folder and scroll for the photo. You never find it. You know it has to be there, but your photo collection has become so big it’s like looking for a needle...
