Three reasons to do what’s best for your customers

Recently I had a sales call with a prospective client. I have a basic form for people to fill out on my website when they book the call, but I typically walk into these types of calls a lot like a blind date: I know their name, we agreed on the time and location, and...

How do you know if you are doing your “Best Work?”

With the end of Q2, we wrapped up work for some of our clients whose grant funding had dried up and others who were implementing some new marketing strategies. Whenever a client rolls off our caseload, we hold a debriefing meeting. During this meeting we make sure...

One 4 letter word you don’t want to forget in your marketing

When I was in college, the first design class I took was called “Interactive Media 1”. We built powerpoints and dynamic PDF files. We watched informational videos about the start of the internet and how digital media has changed. But the core of the class was centered...

Fill Your Creativity Cup

Picture this… it’s Monday morning and you proudly sit down to write next month’s social media content. You’re working ahead instead of leaving your content for the last minute! Go you! But when your fingertips hit the keys on your laptop, you find yourself at a...

How I’m Prioritizing my Mental Health as a 26 y/o Widow

“I will always be sad about losing you. But I refuse to lead a sad life.”  I saw this quote on Instagram and realized it is exactly how I am living my life these days.  My husband, Michael, died on February 21, 2021, due to complications from COVID-19. Within...

What does social media have in common with kids? (Part two)

Last time I wrote, I touched on some ways that babies and social media marketing are the same. If you haven’t read that blog yet, you can find it here, but I also promised to offer some tips for dealing soon. So, this piece is dedicated to helping us all ride those...