Blog

We know you’re always looking for reliable information about how to market your business. Each month we compile the best information on marketing strategy, social media, and more to share with our email list and on our blog. If you have a topic you’d like to hear more about, send us a message. We’re always looking for new topics to share about.

Podcast
What the heck goes in a brand book?

What the heck goes in a brand book?

This post is adapted from our podcast episode, The Difference Between Branding vs. Marketing. Listen to the whole episode on Spotify, Apple Podcasts, or wherever you get your podcasts. Your brand is super important. It's how to engage with your customers, how they...

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More from our blog

Celebrating Social Media Holidays… yes or no?

We all know that creating content for your business social media can feel overwhelming. When you add in all the National Holidays and Social Media holidays, prepping your social media calendar can feel daunting. Every week there is another one (or three) and you may...

Resources to Help Unveil The Power of Pinterest

If you’re like me you probably started using Pinterest in order to save a hundred different recipes (that you likely never even cooked) or daydream about the way your future house might look. I even had a board full of cute animals, like teacup pigs and...

About COVID-19 and the New Normal

There’s a lot of talk about how we should be operating our businesses amidst this “new normal” we’re living in. For some, the initial panic of how to survive COVID-19 — both personally and in business — has subsided, but honestly, some of these conversations forget...

All About Rebranding

Alfred Edward Perlamn, a hot-shot railroad executive from the 1960s, said it well when he stated  “After you've done a thing the same way for two years, look it over carefully. After five years, look at it with suspicion. And after ten years, throw it away and...

On Sensitive and Inclusive Marketing

How do you include sensitivity and inclusivity in your marketing?  In a recent episode of our podcast Marketing in the Wild, I shared a personal reflection and thoughts about how we can approach sensitive topics and practice inclusivity as professional and individual...