How good typography can serve your business.

There’s an enormous jet black billboard that I always pass on my way home from Kentucky to Atlanta. This billboard, in all white, bold CAPS, always screams some contentious, political message at unsuspecting drivers on I-75. In addition to being pretty much impossible...

Five Reasons Why a Well Designed Brand is a Must for Your Business

1. Makes It Professional I heard a quote a few years back and I absolutely loved it. It was along the lines of “just because your business is new, doesn’t mean your branding has to reflect that.” And I just thought that that was spot on because you may be new at...

Creative ways to spice up stock photography

Stock photos are one of the best online resources available to marketers. They save time and money by replacing photoshoots and production costs with powerful pre-edited imagery placed right at our fingertips. Sites like Pexels,Upsplash,and Pixabay all thrive on this...

Choosing Colors for Your Brand with Carly Wilkie

As a formally-trained graphic designer with 10+ years of experience, it feels like I’ve been analyzing design forever. It is purely second nature and subconscious to me. It’s not uncommon to find me picking apart advertisements, judging font choices, and analyzing...

Here’s to the Productive Perfectionists

Based on that title alone… can you relate? Do you find flaws in your work no matter how much time you put in?Do you feel your creative mind dwindling as you try to endlessly improve?Do you try to fix your work in your head long after you’ve logged off for the day?Do...

Fonts and Wineglasses

Imagine this. You have arrived at a beautiful vineyard, with the goal of experiencing their delicious wine. You take in everything around you as they ready your glass. You are anticipating the smells and colors and flavors. When the server arrives they set before you...