A new DIY Social Media Club member asked me today, what should I post to each platform? What's the difference? And let me tell you, I know it's confusing!...
A Guide to Social Media Platforms: Where and What to Post
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Blog
We know you’re always looking for reliable information about how to market your business. Each week we compile the best information on marketing strategy, social media, and more to share in our newsletter (see below) and on our blog. If you have a topic you’d like to hear more about, send us a message. We’re always looking for new topics to share about.
Kat Combs
Promoting Events on Social Media
Recently, I had a fantastic chat with Liv and Veo from Overflow After Dark Productions (OAD) about their social media strategy for event promotion. We covered...
Social Media Platforms: What’s the Difference? A Guide to What and When to Post on Each Platform
A new DIY Social Media Club member asked me today, what should I post to each platform? What's the difference? And let me tell you, I know it's confusing!...
Questions to Ask Your Next Designer Before Hiring Them
Finding the right graphic designer for your project doesn't have to be intimidating—it can be an exciting journey filled with endless creative possibilities!...
Your Business Prep Checklist for the Holidays
Are you ready for the holidays? The holidays are a busy time for businesses, and it's important to take some time to prepare so you can avoid any headaches. I...
Printing Businesses We Love and Use (And You Can, Too!)
When we pass off a complete design file for print assets like business cards, stickers, or flyers, clients often ask, "Where should I get this printed?"...
Why I stopped making reels to grow my Instagram account
In April 2021, I started a brand new Instagram account for a passion project, Widows Lost & Found. My content strategy was pretty inconsistent, but one...
Six Automations We Use in Our Marketing Strategy
Today we're talking about my secret weapon in marketing: automations. Marketing automations save time and effort so you can enhance customer engagement and...
A Foundation for your Marketing Formula
"Marketing" is a broad term. It covers anything from radio advertisements to old-school hand-lettered signage to NFC business cards and everything in between....
How We Use Canva Pro at Stratos Creative Marketing
We'll be honest: we were resistant to hopping on the Canva bandwagon. We saw all these reels and pins about Canva tutorials and would roll our eyes and keep...
9 Essential Posts When Starting a New Instagram Account
Showing up on social can be intimidating, but there are some posts that every business should publish when first starting an account. Here's our list of the...
Who should my business follow on Instagram?
Whether you're starting an Instagram account from scratch or trying to build an existing brand, who you follow is crucial. When I was a marketing director for...
What do Stratos and Spider-Man Have in Common?
What do content repurposing and Marvel have in common? Kat spoke about this on a recent Marketing in the Wild podcast! You can listen to the episode here....
Marketing Terms Explained
When you start working with a marketing agency like ours, you may start hearing marketing terms and phrases that are new to you. We've put together a list of...
Which platform should you use to build a new e-commerce website?
"I'm building a new website. What platform should I use!?" We hear this question all. the. time. So we decided to help you answer it! Here, we're going to...
Why We Love Around
We didn't know we needed a Zoom replacement... until we found Around. And now that we are official converts, we thought we'd share a few of our favorite...
A Behind the Scenes Look at Widows Lost & Found
Each individual team member at Stratos has their own unique passion projects and things we devote our time and energy to outside of work. From nonprofits to...
What the heck goes in a brand book?
This post is adapted from our podcast episode, The Difference Between Branding vs. Marketing. Listen to the whole episode on Spotify, Apple Podcasts, or...
Announcing our partnership with accessiBe
We’re excited to announce that we've partnered with accessiBe, the leading fully-automated web accessibility solution for ADA compliance. By partnering with...
How I’m Prioritizing my Mental Health as a 26 y/o Widow
“I will always be sad about losing you. But I refuse to lead a sad life.” I saw this quote on Instagram and realized it is exactly how I am living my...