Community-Campus Partnerships for Health’s small team was struggling to balance the demands of a growing non-profit organization. They were having trouble keeping an active presence in the virtual space.
Amidst the busyness of hosting convenings and trainings, CCPH knows their marketing initiatives are always running smoothly. In 2019 and 2020 Q1, their Facebook account received over 37,000 impressions and 484 engagements, a 253% improvement from the prior year. Their Twitter account received 505 total engagements, a 801% increase when compared to the prior year.
When we began working together, an area of focus was their membership growth. We created additional membership offerings, such as a monthly members-only e-blast and assisted in running their membership campaigns. During their 2019 winter membership campaign, ten new members, including a couple of new organizational members, joined.