Corner Wines started as a wine corner store, with plans for opening a wine bar as well. They needed a timeless rebrand that would allow their business to be recognizable and welcoming. Wine can be intimidating, but Corner Wines wanted people to "come as they are". Their old logo didn't provide the messaging they desired, but they didn't have the design background to create a new one, which left them feeling stuck.
Now Corner Wines has access to multiple versions of the logo they love which speaks to their ideal audience and positions them as unique, fun, and trustworthy. They are equipped to incorporate their new branding on all of their marketing materials and can be sure that their ideal audience will recognize them and feel welcome.