Amplus Chiropractic

Website Development

Problem:

Amplus Family Chiropractic’s former website was very incongruent with the brand they were building. As a practice wanting to focus on families and kids, they were frustrated that their website was not attracting their target audience.

Problem:

Amplus Family Chiropractic’s former website was very incongruent with the brand they were building. As a practice wanting to focus on families and kids, they were frustrated that their website was not attracting their target audience.

Solution:

During our onboarding meeting, we discussed what Drs. Michelle and Adam Coats wanted in their new site. After walking through the StoryBrand messaging framework, it was clear that their old website had irrelevant and distracting messaging that might deter their audience from scheduling an appointment. We decided to create a clear, but comprehensive website that explained their chiropractic philosophy while promoting a firm call to action.

Success

The new Amplus Family Chiropractic website evokes the same feeling for prospective clients as their additional marketing collateral and their physical location – evidence of a solid brand. It is user-friendly and invites potential patients to schedule appointments for their children, families and themselves.

Within one week of their website launch, they booked 6 of their ideal clients.

Solution:

During our onboarding meeting, we discussed what Drs. Michelle and Adam Coats wanted in their new site. After walking through the StoryBrand messaging framework, it was clear that their old website had irrelevant and distracting messaging that might deter their audience from scheduling an appointment. We decided to create a clear, but comprehensive website that explained their chiropractic philosophy while promoting a firm call to action.

Success

The new Amplus Family Chiropractic website evokes the same feeling for prospective clients as their additional marketing collateral and their physical location – evidence of a solid brand. It is user-friendly and invites potential patients to schedule appointments for their children, families and themselves.

Within one week of their website launch, they booked 6 of their ideal clients.

“Marketing helped our website dreams come true. We are very specific when it comes to how we use words to market our company, and their team respected our wishes, while still making the website user-friendly and connected to our brand. We are extremely satisfied with the work and communication throughout the process of building our website. What could have been a very stressful process felt easy.

We LOVE our website!”

Drs. Adam and Michelle Coats

“Marketing helped our website dreams come true. We are very specific when it comes to how we use words to market our company, and their team respected our wishes, while still making the website user-friendly and connected to our brand. We are extremely satisfied with the work and communication throughout the process of building our website. What could have been a very stressful process felt easy.

We LOVE our website!”

Drs. Adam and Michelle Coats

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